Motortrades Insight Magazine Online
MotorTrades.co.uk and Motortrades Insight Confirm Six-Week Advertising Campaign with talkSPORT
With less than one week to go until the UK’s fastest-growing motoring directory kicks off a six-week advertising campaign, anticipation is growing, with the business predicting steady growth as a result of the increased exposure over the coming months.It has now been confirmed that , a leading online directory for people to find businesses for anything related to motoring, will kick-start its campaign on talkSPORT from Monday, April 8.
PR and Marketing Manager Stuart Hardy said: “The campaign is great news for the brand and its customers and shows how far we have come. The campaign will reach 2.5 million people, which means that we should see a significant rise in internet traffic and therefore driving more business to our advertisers.”
With 90 adverts spread over six weeks, the directory aims to capitalise on talkSPORT’s predominantly male audience – 85 per cent of listeners.
He added: “MotorTrades.co.uk continues to make significant progress since rebranding in December. There is more to come. This is another stride as we develop MotorTrades into a significant national brand.”
It is hoped the campaign will bring MotorTrades.co.uk and Motortrades Insight to the attention of sports fans, with the magazine having recently published exclusive interviews with the likes of Craig Breen and Andreas Mikkelsen, who will make his debut for Volkswagen Motorsport in the World Rally Championship on Thursday, April 11.
With the run-in to the Premier League, Championship, Champions League Final, FA Cup Final and the Grand National, along with the start of the Formula One and cricket seasons, it is the best time for strategic exposure to a huge audience of avid sports fans.
Any businesses wishing to benefit from the increased exposure as a result of the national radio campaign with talkSPORT should call the sales department on 0845 468 2000, quoting ‘INSIGHT’ for an exclusive offer.
MotorTrades.co.uk was launched in 2007 to help independent motoring businesses connect with and compete for new customers. During 2012, there were nearly 1.6 million unique visitors to the website and over 42 million hits in total. The website is currently one of the fastest growing online motoring directories in the UK.
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